Tips & Ideas for Choosing Outdoor Event Swag

Discover innovative and practical promotional products and apparel ideas to make your outdoor business event a success.

When it comes to creating memorable outdoor business events, standing out from the crowd is key. That's why it's crucial to think beyond the ordinary when choosing promotional products to align with your event. Whether your event is corporate or casual, people love getting event swag. Consider offering products like custom-branded water bottles or reusable drinkware to keep attendees hydrated and promote your brand simultaneously. For added sun protection, custom sunscreen packets or lip balms with SPF are both practical and appreciated.

But why stop there? Think about items like sunglasses, visors, or hats that provide shade while doubling as walking billboards for your brand. Custom tote bags or drawstring backpacks are also crowd favorites, serving as handy companions during the event and beyond. Let's dive into some quick but important thoughts when choosing promotional products for your next event.

Custom Apparel Options

When it comes to apparel, custom t-shirts or polo shirts branded with your company logo create a professional and cohesive look. Don't forget about custom hats or caps for sun protection and brand visibility. And for cooler days, consider offering custom jackets or branded hoodies to keep attendees warm while representing your brand. Event apparel is a given, but how creative you get with apparel is up to you. Consider how you want people to use apparel after an event - is the piece meant to be worn once, or do you want your event to live on as a piece people wear for years to come? Thinking about questions like this can help steer what kinds of apparel you order.

Branding and Design Tips

To ensure a visually appealing and cohesive look, stick to consistent branding and design across all promotional products and apparel. Keep designs clean and easy to read, avoiding clutter that may detract from your message. And don't forget to include your company website or social media handles for further engagement (where it makes sense). To make event branding more fun, consider creating colors, slogans and designs specifically for the event. Tying all these elements together create fun and one-of-a-kind branding opportunities for business events.

Practicality and Functionality

Practicality is key when selecting promotional items. Choose products that are relevant to the event setting and durable enough to last beyond the day. Consider the weather conditions and opt for items like cooling towels on hot days or custom umbrellas on rainy ones. Take time to think about what you want to achieve with your business event, adding in elements we just mentioned, to make sure you're choosing products that work not only for your event but for attendees.

Budget-Friendly Options

Even with a tight budget, there are still plenty of options available. Custom stickers or decals offer a cost-effective way to promote your brand, while custom keychains or bottle openers provide practical reminders for attendees. And don't overlook the power of digital promotional products, such as e-books or exclusive content, to engage your audience without breaking the bank. Promotional products can be just as effective on a budget, and oftentimes it's the smaller gestures attendees remember. Whatever your budget, consider how the products align with your company and event goals.

Your Next Outdoor Business Event Made Easy

Whether you have one or many events or need products or apparel, your business has tons of ways to 'wow' attendees with promotional products. With these creative and thoughtful ideas, your outdoor business event is sure to leave a lasting impression and elevate your brand presence.